Digital Literacy Programs That Actually Work for NYC Schools
Built by an Insider Who Created the Algorithms Your Students Navigate Every Day
Get Your Custom ProposalProven Results in NYC Schools
Students report better awareness of manipulation tactics after just one hour of training
Parents see improvement in family screen time conversations after workshops
Concrete, measurable outcomes—not just awareness but actual behavior change
Our School Programs
From K-12 students to educators to families—comprehensive digital literacy programming designed for real NYC classrooms
Digital Safety for Kids
A playful, not-scary introduction to online safety that kids actually enjoy. Students learn essential digital citizenship skills through interactive activities and real-world scenarios.
Core Topics:
Smart With Screens
Age-appropriate deepening of digital literacy with more autonomy and responsibility. Students understand how algorithms work and develop critical thinking about their online lives.
Core Topics:
Educator Professional Development
Practical, step-by-step PD that protects staff and equips classrooms. Teachers gain concrete tools for integrating digital citizenship into daily instruction.
Core Modules:
Family & Caregiver Workshops
Warm, judgment-free sessions that bring families into the conversation. Parents learn practical strategies for monitoring, educating, and guiding their children’s technology use.
Core Topics:
After-School & Enrichment Programs
Extended programming for after-school hours, summer programs, and enrichment opportunities. Includes creation labs, career-connected skills, and digital confidence building.
Options Include:
The PILLARS Framework
Our systematic approach to digital literacy education—not scattered tips, but a comprehensive system
Awareness
Students learn how algorithms work, why the infinite scroll exists, and how platforms manipulate behavior—from someone who built those campaigns.
Safety
Practical skills for protecting personal information, recognizing scams, setting boundaries, and navigating online spaces without fear.
Agency
Building confidence and decision-making skills so students can think critically, pause before clicking, and choose their online behavior.
Application
Real-world practice using technology positively—creating content, building digital homes, and developing career-ready digital skills.
A Native of the NYC Public School System
“As someone born and raised in the New York City public school system, I deeply understand the challenges and opportunities our students face every day. My journey from NYC classrooms to leading digital education programs shapes everything I do. I know firsthand the power of representation, relatable teaching, and community-driven learning—and that’s exactly what I bring to every school partnership through BAM Digital Media.”
— Schnelle Acevedo, Founder
Why Schools Choose BAM Digital Media
✓ Certified MWBE Vendor
NYC & NYS certified with deep Brooklyn roots and established school partnerships. Procurement-ready and experienced with Project PIVOT funding.
✓ Insider Expertise
14 years building campaigns for Disney, Netflix, Amazon, P&G. We teach how algorithms actually work—not generic digital citizenship lectures.
✓ Student-Tested Activities
Emphasis on fun and empowerment over fear. Interactive sessions that kids actually enjoy while learning critical digital skills.
✓ Standards-Aligned Content
Curriculum integrates digital citizenship and SEL standards. Aligns with DOE requirements and educational best practices.
✓ Multilingual Resources
All family materials available in English, Spanish, and Haitian Creole for equitable engagement across communities.
✓ Flexible Delivery
Fits assemblies, in-class series, enrichment programs, after-school, and PD calendars. Virtual or in-person across all five boroughs.
What You Can Expect
📋 Complete Materials
Slide decks, activities, printables, assessments, take-home guides, and schoolwide posters—everything you need.
⏱️ 45-60 Minute Sessions
Designed for standard class periods. Flexible scheduling during school hours or after-school programming.
📊 Impact Reporting
Pre/post reflection prompts and simple reporting summaries so administrators can see measurable impact.
🤝 Collaborative Planning
Work directly with principals, tech coordinators, and after-school directors to tailor pacing and metrics.
🎓 Certificates & Recognition
Digital Citizen certificates for students. PD completion certificates for educators. Visible artifacts that reinforce culture.
♿ Accessible Design
High-contrast slides, clear iconography, screen-reader-friendly PDFs. Inclusive for all learners.
Ready to Bring This to Your School?
Let’s schedule a call or demo to map the right program for your students, educators, and families.